Fear

I had some lengthy thoughts on this topic this morning, but I've been simply too busy to blog today. Now I've forgotten most of it! :-) Consider this entry "in progress".

Marketing often feeds our fear and then takes advantage of it.
(This is the part I've forgotten my examples for -- if it comes back to me I'll add it later. After all, an audacious statement like this needs backing! But it was an advertisement that prompted this entry in the first place.) Example: If your sink has pink, you've got gingivitis! Only Colgate Total can stop gingivitis!

Too much of our daily decision-making is (mis)guided by fear.

I had my car broken into 3 times each year for 3 years straight, in front of my house even though it was locked, and after the first couple of times I left nothing in the car at all.

April 2002

More recently I purposely left my car unlocked everywhere I went throughout December and January. Did anyone ever take anything? No.

We *all* worry too much.